
"You heard me, get me some chicken fried steak, frito pie and
fried chicken livers over here, on the double. You got it?"
Mixed bag from a crazy week. Where to start? Frank Bruni writes in the NYT about Italian food being the Tex-Mex of Europe. I just wish sometimes that Italian in America was as good as some of the Tex-Mex I’ve had here at base camp. Don’t get me started.
While we’re on the NYT blog watch, something Eric Asimov said the other day struck me: “the dance that comes of shooting oneself in the foot.” He was referring to, who else? The Montalcinisti’s.
All week the spiders in my house have been attacking me in my sleep. I am covered with spider bites. My skin has been crawling for days.
So we have Tex-Mex, Italian, dancing, shooting and spiders; I sense a theme here.
Earlier in the week I was at lunch with my Italian wine loving friend, Paul. We were at a little place in our neighborhood, York Street, talking about wine and food. Tasting a few wines, more for pleasure than anything. At the table behind me an Italian wine importer is chatting up his rep. He goes off on a property in Umbria and the consultant, Riccardo Cotarella, and how all his wines are overblown and why does he make Sangiovese taste like Zinfandel and why, oh why does he make Merlot? It reminded me of someone who was nega-ranting about Alice Feiring’s book ( or her position ) on a blog somewhere. I wanted to ask them all, “So you think you have a better idea? Then present it, get it out there and see what kind of mileage you can get from your point of view.” I know Cotarella is working to break away from the way he is perceived, we’ve talked about it. It’s like an artist that gets pigeonholed for a certain style and then, bam, he can only be a cubist or a surrealist or an abstract expressionist. Or a naturalist or a pure-wine Euro-loving Cali-hating effete snob. I want to say to these angry ones, have you ever picked up the phone and called these people? Or how about an email? Why not engage them in a dialogue? Why does everything have to be High Noon in this culture?
Look, the young importer seems to have a nice portfolio and I’m sure he is repping good people who are committed to their land. But is Cotarella any less committed to his evolution because he has found a thread of success that brings a lot of people to Italian wine? Quit knocking it. It’s cursing the darkness; it’s a mobius strip that will only drive you nuts.Another day I’m in my kitchen with a bunch of wine and food folks with this cat from Copia and he’s in the basement mixing up the medicine and all of a sudden we’re drinking Riesling with lamb, Chateauneuf du Pape with seafood stew, asparagus with Napa cab and some fruit compote with a maderized 1971 Clos Saint Denise from Bertagna and you know what? Maybe it’s bunko, but everything worked. Even the Burgundy came back from the brink.
Ok, so maybe the dude knows how to do group hypnosis and we all were under his temporary spell, so he could schlep his secret sauce. The point is, there is always another way to look at things, without applying some dogma to it. Just being with it, observing it, thinking a little about it, maybe letting yourself be changed by it and moving on down the road to the next scenario that the future has in store for us. Huh?
Right now 40% of restaurant business in the US is take out, so that means they aren’t selling wine to those customers. The restaurant business is in the tanks. I was in a restaurant last night with a friend and he gets a call from a client wanting about 20 or so bottles of wine. The fellow couldn’t have planned his business a little better? And now he expect the salesman to stop everything he is doing so he can waste time and gas on a losing proposition to deliver this poor-planner his pittance of Pinot. And then the restaurateur wonders why his business is doing so badly?Another restaurateur can't buy wine because he has to decide whether he should pay his wine bill or the note on his Mercedes. Of course, image is everything, so he stiffs the wholesaler. Again. And then someone like that will threaten the big suppliers if they don’t come in and spend money in the place. This whole thing this week is like watching a bunch of rats drowning from broken levees and in turn they start chewing off the arms of their fellow rats so that can have something to float on. Bizarre week in flyover country.
A comment on the state of the importer. Business is slow and people in Italy have got to know there is a slowdown in America. But hey, July is coming and then August and then Ferragosto, so we need to tidy up the office, get the orders in, so we can get on with our vacations.
I called a Brunello producer today. The last time I called him he was in India and said he’d call me back. Well, he must have forgotten. So I called and called and called again. Finally I reached him; he was in some ex-Soviet satellite city doing a winemaker dinner. I ask him how his Brunello is going. He says to me, “everything is Ok, everything is OK, just order the wine, Parker just gave it a 91.” We've got Toscana IGT's that Sir Bob gave 90's to and they are 1/3 the price of Brunello. And they're sitting in warehouses, moving slowly. So, how about instead, Parker giving me a gas card, something I can use?
I told him I wanted to know how his certification is going. I guess he is too busy spending time to develop the emerging economies to backtrack to the American circus. Just let Parker rate it and everything will be OK? NO-K.Have you heard of the word staycation? That’s when you stay at home because it’s too expensive or you don’t want the hassle of traveling in these times. And more people are doing that. It’s only a small step before wine lovers do the same with wines. Hello Italian winemakers, marketers, owners, enologos and everyone else who is looking to the largest economy in the world for their wines: we do not want to be treated like we are total fools. Yes our demand for more than our share of the world’s energy is ludicrous. Yes we are fatted calves. But you are feeding from the trough and it’s got a shaky leg.
That same leg that the foot dangles from got shot by its owner, on account of we too, like the winemakers in Tuscany, and people all over the world, are still working this being human thing out. We are still trying to find our somewhereness on this blue orb. Do you or don’t you wanna dance?

Q. Tell us in the past a little about the wine you are making in your time?
Q. And what role does science play in winemaking these days?

Q. If I could give you information from 2008, what would you want to know?
He's already been
I still remember his home phone number, but he’s not there. When I was in New Orleans last month, I had a dream about him. He’s dancing in Galatoire’s, making mischief in Commander’s Palace, lifting tablecloths in Brennan’s. He belongs to the Ancients now.
Al loved women; he had an invisible pheromone that attracted young and beautiful women to him all his life. Maybe it was his famous Café Brulot or his Coquilles St. Jacques. Anytime I walked into his home there would be something cooking. And there was often a beautiful lass by his side, learning his technique. He was a gentleman, and he loved the ladies.
Few people know that Al first brought American wines into the White House. It was his second tour of duty, the first being World War II. Al loved this country and being a true son of New Orleans, was a national treasure to me, much like the Crescent City is, to many of us in our country.
Life for Al was never half empty. It was neither half full. For Al, pardon the cliché, but his cup always runneth over. And he was more than happy to invite friend and stranger alike to the party, to share his table, his love and his joy for life.
Excuse me, but I have just had one of the best food and wine combinations of the year. I was out with friends to an outdoor concert with picnic food. They brought 
Press is good – Sales is mo’ bettah. And this week I have been pounding the pavement, like I promised. With more to come. Austin, Houston, I’s a comin’.
OK, back to business.
This was supposed to be the follow up to the last post. But I need a break from serious. So let’s have a little summer camp, eh? Besides, I have these wonderful pictures that are so timely.
Meanwhile, Montalcino has decided to upstage Spoleto, unveiling their operetta about “the little red wine that coulda-shoulda-woulda.” What a mess they have made of this Brunello business, to the point that the US has had to scare up a tomato scandal just to get a little ink.
And we worry about a wine list and its relevancy. How can one be so vacuous, so insensitive?
From Zardoz to Zaius
Anyway, seems that the administrators have wrestled the monitoring of the Brunello appellation from the Consorzio.
Look, it might not be all that wrong to appoint fellows like Dr. Riccardo Ricci Curbastro, president of Federdoc (National Federation of Voluntary Consortia for the Oversight of Italian Wine Appellations); Professor Vasco Boatto, director of Enology, Department of Agronomy, University of Padua); and Dr. Fulvio Mattivi, director of the analysis laboratory Istituto di San Michele all’Adige (the institute of enology, province of Trento). Still, the way it is being delivered seems like it comes straight out of the playbook of paterfamilia.
Eric Asimov blogs from
Odd, that in California they can add Syrah and Teroldego to Pinot Noir in an effort to boost the profile of a wine that in places like Burgundy and Trentino they rest on their own. Odd especially for Trentino, as Teroldego grows with Pinot Nero in proximity to each other. And two different wines are made and appreciated for their own merits.
We will see. But I wonder, will the world really care about Brunello once they’ve let their little operetta play out? Already we are seeing Brunello sales going soft. Again, the 2003 vintage won’t be considered a classic by many of us out here in flyover country. Then again, in flyover country it seems there are other concerns, like the corn harvest. And what to do with all of these tomatoes. And soon all those darn melons. It’s just too much for man and ape alike.

“You’ll never make it to Master Sommelier,” A friend recently fired across my bow. “And you’ll never make it to 60,” was my instant come back. We have a history of tagging each other that is otherwise benign, but stimulating.
When a wine list was assembled, let’s say in the classic period of the 1970’s, there was the custom to arrange the wines by region and to cover pretty much all the bases with regards to the kind of restaurant the wine list was for. If it was a French restaurant, then the regions of France would be represented, usually with some deference to Bordeaux and Burgundy. But Alsace, the Loire, the Rhone and Champagne would be there too. If it were a “Continental” styled restaurant in the United States, the format would be similar to the French but would also include a token Italian, some German wines of course, wine from Portugal and Spain, sparingly, and possibly some New World wines included to excite the newer diners. If it were an Italian restaurant, the regional list would be drawn up, and pretty well much across the US, the wine list would be the same. Perhaps a grower or shipper would be different from coast to coast and if it were in a region where the supply was weaker, the wine list would reflect that in a minimized expression.
The Conspiracy of Gruner
If you include only what you like on a list, yes, the people will drink only what is on it. But if there are wines on the list that attend only to an educated palate, or a newly educated palate, or further, a palate that has been trained to evaluate wine based on a particular course of study, where does that leave the common person? Or the person who might have tastes that differ from the elevated tastes of the professionals.
Why Subject the Diner to One's Personal Path?
Yes, Gruner is on the list, as are a few biodynamic wines from the Loire and Friuli. He also has a selection of highly extracted Malbecs (15+% alc) by the glass (starting at $12 for a one ounce taste). He has elected to not have any of the popular Champagnes or Proseccos. He has instead opted for hard to get (and hard to keep in stock) grower Champagnes. His wine costs are a staggeringly low 26%. And his bar manager is running a 16% cost at the bar. Mojitos are outselling wine by the glass, 2-to-1. And specialty drinks, usually fruity and liqueur based (from those same import houses that the sommelier won’t buy the Champagnes from) and they too outsell wine almost 2-to-1.
MP3, not LP
OK, OK, not all of the New Sommeliers are making lists like this. But too many lists seem to be a testosterone-driven search for recognition so they can land the “big job”. Is it no wonder people are drinking Tequila and Vodka at levels once seen in the 1980’s? They are just looking for something in this information-tsunami world that they can recognize, and find comfort in that recognition.
A photographer I once trained with drummed this mantra into me, “Just because you’re certified, doesn’t mean you’re qualified.”

Heading south from the Colli Albani, I had an email from a blogger. He had just returned from Campania and I had some questions for him about the wine show he went to, called
Q- How does it compare to
Q- Would you go back?
Q- Any other comments?