The Future of Italian Wine in America

If there is one thing in our American’s DNA, it’s our tendency to look forward. We had a brief fling in the 1960’s with being here and now but that passed. And though now we are obsessed with our yoga-ramen- food truck pageant of life; that too will pass. What will never pass is that which we can never have – the stuff out there in front of us that we constantly reach for. And that, dear readers, is where Italian wine is sitting at a little table in a busy piazza, having a caffè macchiato and waiting patiently for us to show up.

One Last Harvest

They told me I’ve been here long enough. Time to make room for new growth. Told me to prepare for my last harvest.

It used to be that an old-vine vineyard was prized, revered. Something in it had the depth of meaning more profound than just terroir. Dirt plus wisdom. Now, those attributes are no longer prized. The owners want bigger numbers. And their analysts tell them they need new and shiny.

Finally! A Refosco to Love

It was a late night and looked to be an even earlier morning. Shutting down the evening with a wine dinner, singing Neapolitan songs with my pal Luciano, I scurried home to pack and sleep for a few hours. 4:30AM arrived sooner than I had hoped. It was Sept. 11 and I was getting on a plane, this time to Houston.

Arriving at the first account at 10:00 AM, my colleague opened up two bags with Italian wine, Barolo, Barbaresco, Sauvignon, Tuscan, rosato, you name it, we had it. And there in the middle of the pack was the Refosco.

I’m not one you can count as a fan of Refosco. I find them too nervous, too blue. They remind me of the dead finger trick, where you put your finger next to a friends and then rub them with your other hand, one finger on each side, to give one the sensation of touching a dead finger.

Little Tony of Italy, Bressan of Friuli and the chasm of cultural chauvinism

A woman ventures out from her familiar surroundings with her daughter and her camera. The era is the 1930’s. An unusual act in those days. Or so the story goes. A series of books ensued, covering stories of children in different countries, from Mexico to Canada, Sweden to Italy, comprising the "Children of America" and "Children of All Lands" series. A friend and a mentor left me a copy of one of the books when he died, one “Little Tony of Italy.”

I put “Little Tony of Italy” on the bookshelf and there it sat. And then last month when the mess in Friuli with Fulvio Bressan hit the internets this book fell into my lap. I thumbed through it and started thinking about racism.

An introvert’s guide to Italian wine

I’m a devout introvert. Ten minutes in a NY subway and I can’t wait to get upstairs, where there are even more people. Naturally shy as a kid, I spent a lot of time by myself. It was easy, living in the desert. But when I went to Italy the first time, and landed in Rome, I had no choice. I had to earn to live with the others.

Back home, in the span of a week, I've come across a lot of people looking for wine. It is my job to try and make that wine Italian.

The “Other” Italian Wine Guy

Joe Piccola just landed in Rome. This will be the first of two trips in the same month to Italy. Joe just became a grandpa, his personal life has gotten reinvigorated, he’s lost 50 pounds and he’s spending more time in the vineyards of Italy. And those of us at home couldn’t be any happier for him.

Alessandro Masnaghetti's Mission to Chart the Greatest Barolo Vineyards

The hierarchies of the great wines of the Langhe are still a mystery to me. After 40+ years, I look over the panorama and am baffled over the process of how specific wines of Barolo and Barbaresco came to be regarded by experts, enthusiasts and Italian wine lovers. I posed this quandary earlier this week on Antonio Galloni’s Vinous site and there ensued some lively discussions. But as I pushed away from the table, I felt unsatiated. How is it after all these years, I still struggle to understand what is arguably the greatest red wine region in Italy, if not the world? I’ve been there countless times, walked the hills, met the players, and still I cannot explain, in a simple manner, what is going on in the Langhe to a young wine lover. As one in the industry there is a whole new classroom of students and salespeople thirsting for guidance. I feel we must find some way to point them in a direction. The next generation deserves that, at the very least.

In the past, people have tried to map the great vineyards of the Langhe. Renato Ratti’s was the one we used for many years. Burton Anderson gave it a try as well. And countless regional Italian pamphlets and booklets tried to organize the vineyards of the Langhe. One of the best one in recent times is A Wine Atlas of the Langhe. Still,  the concentration of the area and the Italian sensibility to endlessly discuss things has mired the process.

You Can't Go Home Again

“Make your mistakes, take your chances, look silly, but keep on going. Don’t freeze up.”  -Thomas Wolfe

The past few days in New York, walking paths I used to walk when I was 23 and New York was a much older place. Bleeker Street in January, it couldn’t get any direr for me. Walking past the Chelsea Hotel on my way to work, looking at the plaques of the dead writers, many who never made it to 40. At 23, that was almost half a lifetime away, but the winter of ’75 was a bitter halfway point.

Today on Bleeker Street, it was bright and breezy, a perfect 80°F, just the day for the last of the rosé wines, a Donnas from the Valle d’Aoste and a Rossese Rosé from Liguria. Add two glasses of Trebbiano Spoletino to go with the artichokes alla giudia for good measure. Almost 40 years later, New York is manageable. But as Thomas Wolfe said all those years ago, you can’t go home again. Not to New York. Not to California.

Canaiolo’s tale of love lost

From the dies canulares storybook

It had been a brutally hot summer. Sangiovese came up to me and announced, “I can’t take it here anymore with you. There’s too much tradition, it’s too provincial and it’s just too damn hot. I’m heading to the coast to live with Cabernet. I need someone strong and vibrant, and I need to feel the cool sea breeze between my leaves.” And just like that, she was out of my life.

Knowing Your Place

The social hierarchy of vines

Among the many hundreds of Italian vines there is a pecking order. Some are more important than others. Often, the ones in power don’t shy away from letting the subjacent ones know who is on top.

In Italy, Nebbiolo and Sangiovese are the Chairman and the CEO. But not just any Nebbiolo or Sangiovese. The Nebbiolo must come from the Langhe, preferably Barolo or Barbaresco. And Sangiovese, while prolific, must be from the right neighborhood, Montalcino. Everywhere else is the other side of the tracks.

If you are Montepulciano or Nero d’Avola, what are the chances you’ll make it to the ruling class? You might have breeding and pedigree, but location is paramount. You have to come from the right place. And knowing one’s place in Italy’s viticultural society is vital to one’s status.

Ferragosto 2013: What I'm drinking

Lighting the fire balloon at Ferragosto

Many Italians have spent the day at the beach, in mirthful play. Back home, work proceeds. It’s hot in Texas and many people have put aside leisure for the responsibilities of ambition. Some must work so others may play. So it goes. But even after a long day in the trenches, one must recharge and re-balance the wheels of life, yes?

My choice to get me on the right path is this little red wine I found from Tuscany. It is a bit of a conundrum to me, because when I saw the grape varieties and the ownership, my pre-conception lever was pulled.

Breaking the Code of Silence on Italian Wine

Echoes from the archives  - posted 1/10/13

From the “Om mani padme om-erta” dept.

The single most asked question I get, on a regular basis, is still “How do I figure out Italian wines?” I have to deal with it in work, on this blog, in educational situations, in sales, and in almost any situation I get into when the subject of Italian wines is brought up among normal people. I say normal, because in the wine geek world, those folks are more interested in how many DOCG’s there are or the difference between Cannubi and Bussia. But that’s rarified air for folks who are just trying to unlock the key to understanding Italian wine for their purposes, those being immediate drinking pleasure. So this isn’t an academic exercise, although many folks in that arena struggle with this as well. Maybe that’s why the book, Italian Wine for Dummies, is the one many of us recommend to folks who are trying to simply sort it out.

But there has to be an even simpler answer. Not everyone is going to read a book. Too bad we can’t go the route that Mimmo Siclari chose, selling cassettes of Calabrian crime songs from the rear of his car. And as risky as that was, and it was, much more of a risk than I am attempting, the stakes are even higher with regards to cracking the code on Italian wine.

Bad children in the seat behind me in the plane

Sometimes it just seems things aren’t meant to work out exactly like one wants them to. I have this propensity to attract bad behavior on an airplane. Children behind me tap drum solos on their tray tables, while the sweaty, balding, skin-flaking guy in front of me puts his seat back as far as he can, when no one else on the plane is reclining their seat. I’m lucky that way.

What to Drink When Italy Takes a Vacation

Great Italian wines for everyday enjoyment (and one special occasion wine)

It’s August and I’m on a plane to Indianapolis. I had a brief weekend layover in Dallas from a week in Orlando. I’m surrounded by heat, humidity and ambition. Meanwhile, thousands of miles away and in another time zone, Italians and other fortunate ones have taken the month off. The government in Italy is in shambles, the government in America is in gridlock and the stock market is set to wobble on its axis. I’m up before the sun rises, but in Italy folks are walking back from the beach, getting ready for a long, leisurely lunch.

I imagine them in shorts and swim suits. The sun is warm, but the breeze off the water cools the skin. Somewhere on the coast (we are more in the south than in the north) fishermen have brought in the fresh catch. There are any number of tasty crustaceans, some small fish for frying and some medium sized fish, sweet meat and ready for the human participants who have planned a civilized afternoon with their carcasses. In Italy, for a fish the afterlife is as good as what preceded it, provided the chef is caring and intuitive.

Running a little behind on my regular posting - lots of travel and not enough time to gather thoughts. A post is forthcoming, just a little later than usual. Thanks for reading...

- Alfonso Cevola limited rights reserved On the Wine Trail in Italy

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