Thursday, June 24, 2010

Conjuring Cognacious Consultations with a Major Urban Poet

from the "Shake your money maker" files

Chris Bridges, aka Ludacris, in Italia Blue and
yours truly, aka Italian wine guy, in Armani Blue.

Sometimes the work just kinda gets to you. After a couple of hard hitting weeks with Italian winemakers, export managers and winery owners, yesterday I took a ride to one of our warehouses to pick up some more wine for a day of presentations. Roaming the halls, a colleague poked her head out the door. “AC, come in here, there’s someone you ought to meet. Bring your camera.”

Sure enough, inside the meeting room, none other than Chris Bridges, aka Ludacris, was kicking off the brand launch of his Cognac, Conjure.

Chris was decked out all right fine in Italian Soccer Blue, fitting as we’re in the midst of World Cup fever all across the world.

My colleague, Jamie, likes to have her picture taken in this style with famous celebs. I couldn’t refuse her wishes (neither could Ludacris) - so there you have it – and yes, this is work, in a sense (meetings are work, aren't they?). Chris is uber-excited about this project, his enthusiasm was contagious in the normally sedate sales room.

The Sprit at the center of attention yesterday? Conjure Cognac – It sure went down smooth after a hard day pounding in the Texas sun trying to make sense of Italian wine in Flyover Country.

One of the best guys in the biz, Brian "Soopafly" Hogan.
Over 6 Million Served. Thanks, Brian, for making it happen


Now where’d I put my seersucker Blazer?

8 comments:

Marco Azzurro said...

This is ridiculous and ludicrous!
one of the few lyrics that I could submit w/o censorship...
"20 inch thighs make 20 inch eyes
hoping for 20 inch American pies"

Marco Ludipazzo said...

my favorite lyrics from another group, NOUS NON PLUS

My knees start to shake
I'm lost in a daze
Have I made a mistake
Or did i just catch her gaze?

Samantha Dugan said...

Such a rock star you....

Anonymous said...

I am so pleased he wore the Italia World Cup Shirt, it gave you the instant access angle for the blog!
Cheers.
BH

Marco Missouri said...

Perhaps the Italian loss in the World Cup is related to other things. Everything is connected, non?

tom hyland said...

Alfonso:

I'm guessing you needed that Cognac to drown your sorrows after the miserable performance by Italy in the World Cup.

Otherwise, Cognac on a hot Texas day? Man, you guys are hardcore down there!

Alfonso Cevola said...

Thanks Marco (and Marco). say those last lyrics look like something from Nous Non Plus.

Samantha - that's the way we roll in Big D, darlin'


Tom- sorry but I don't cry over anything that wont cry over me;)

andrea said...

When I saw the picture I thought was Sadat X.
Ludacris...just ok...

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